Con Papas Román he conseguido pasar de 0 vistas mensuales (proyecto empezado desde cero) a un promedio de 1 millón de visitas mensuales. Gracias a una estrategia de contenido natural, sin ediciones complicada y entendiendo cómo la gente consume en redes sociales su sector.

Analicé el contenido previo de la marca y detecté falta de gancho en los primeros 3 segundos.Apliqué una estructura de hook + conflicto + cierre claro.El video superó las métricas habituales del perfil con 258K views orgánicas.

Video created for a beauty and makeup professional to attract potential clients.We used an educational talking-to-camera format, addressing a common pain point within the target audience.The content reached 1.1 million views, positioning the brand as an authority and driving strong organic interest.

I worked for one month with a geek merchandise store aiming to increase its social media reach.I created a “natural shopping” format filmed in POV, designed to feel authentic and native to the platform.By the second video, we reached 117,000 views, increasing the account’s average from 2K to 117K.

We analyzed high-performing reference videos on the same topic and adapted the format to match the client’s personality and professional approach. Using the same educational talking-head format, the video reached 384,000 views, reinforcing content consistency.

Video created for a café with the goal of maximizing organic reach.We combined POV camera footage with an audio designed to spark debate, triggering massive audience participation in the comments.The content reached 11.6 million views, generating a strong wave of interaction and visibility for the brand.

Video created for a café by quickly jumping on a popular social media trend.The trend was adapted to the brand’s context and tone to keep the content natural and platform-native.

Second video of the collaboration with the geek merchandise store.We created a street interview challenge format, encouraging audience participation through giveaways and real customer interaction.

The brand had just opened a new physical store and needed to generate local and social media awareness. I adapted the street interview format to the interior of the store to humanize the brand and drive organic traffic.